Available from mid-March in McCoy’s two most popular and iconic flavours, Flame Grilled Steak and Salt & Malt Vinegar, the products deliver the big flavour, big texture and big crunch that the McCoy's brand is famous for, with golden peanuts coated in a crunchy outer shell.
Using KP Nuts, they combine the quality of the UK’s number one nut brand with McCoy’s signature punchy flavours. Each pack features a “KP” stamp, offering a guarantee of the great taste and quality of the peanuts inside.
McCoy’s expects to attract new customers and capitalise on a growth opportunity, with the Coated Nuts category currently growing in both value and volume. Available in both a 55g price marked pack (PMP) and a 155g sharing bag, the new products also tap into the current demand for exciting flavours to liven up evening sharing occasions, with 64% of consumers now having a regular “Big Night In.”
Beth George, Senior Brand Manager at McCoy’s says, “Launching McCoy’s coated nuts is a major milestone for the brand, breaking the barriers between crisps and nuts to deliver an exciting new product that broadens McCoy’s bold taste and texture credentials, while staying true to its iconic and intense flavours.”
McCoy’s Coated Peanuts will launch in Tesco, Asda and Morrisons from mid-March 2026 ahead of a wider rollout. RRP will be £2.75 for the 155g sharing bag and £1.35 for the 55g PMP.