Consumer - KP Snacks

Consumer

Innovating for

Consumer health and taste

We know health is a key priority for many people in the UK. We are committed to encouraging healthier lifestyles and providing a range of delicious snacks for people to make informed choices.

Our consumer health targets

55%

of sales from ‘better for you’ products

KP Snacks is committed to 55% of our sales* coming from products that are non-HFSS*, or 100 kcals or less* per pack by 2030

Over 1 million

opportunities to get active

We will create more than one million opportunities* for people to get more active by 2033

10%

reduction in salt

By 2030, we will further reduce* salt levels across our products* by 10% based on a 2021 baseline

Greater growth

In fibre and protein products

By 2030, we will grow the proportion of our products that are at least a source of protein or fibre* at a faster rate than the rest of our portfolio

Words with definitions are highlighted by an asterisk(*), Click here to see all our definitions.

Case studies

Nuts for all occasions!

Inspiring people to get active through cricket

Growing our better-for-you snacks

Explore more

Environment

Employees

Social