September 2021

A Tyrrellbly, Tyrrellbly Tasty Christmas range

Announcing the launch of a brand new range of Tyrrells premium festive nut mixes, in specially-designed recyclable nut caddies.  Tyrrells Nut Medleys are available in two deliciously indulgent flavours: Cashews & Pistachios and Sweet Cashews & Chocolate Almond.

Sweet Cashews & Chocolate Almond nut mix is packed full of with sweet honey roast cashews, chocolate coated almonds, pecans and dates while Cashews & Pistachios, a fruit and nut mix, contains honey roasted cashews, dark and white chocolate pearls, dried cranberries, jumbo dark raisins and pistachio nuts.  Both will be available in the iconic nut caddy format – perfect for sharing at Christmas – and adding to Tyrrells two existing nut mix flavours of Sea Salt & Ground Black Pepper and Sweet Chilli & Red Pepper, which are available in 105g and 100g pouches respectively.

The exciting new range is designed for premium sharing occasions and is launching alongside limited edition Christmas packaging that will appear across Tyrrells Hand Cooked Crisps and Veg Crisps sharing bags including the Mature Cheddar & Chive, Sea Salt & Cider Vinegar, Lightly Sea Salted, Sweet Chilli & Red Pepper and Sea Salt & Black Pepper flavours. The festive packaging features Tyrrells classic and humorous old-fashioned photographs set all within a snow globe, something synonymous with the festive season.

Crisps, snacks and nuts is a key category for Christmas, with sales worth over £300m during the month of December alone.

Beth Minch, Marketing Manager of Tyrrells says: “Tyrrells is the perfect premium snack to treat family and friends over the festive season, with taste and quality at its heart. Our nut caddies deliver something new and delicious, whilst our quintessentially British crisps range is perfect for any premium sharing occasion.”

Tyrrells is acclaimed for its high quality and delicious flavours, with 86 Great Taste awards to the brand’s name. Tyrrells products are currently purchased by over 5.5m households.

Launching at the beginning of October, Tyrrells Nut Medleys will be available in 300g caddies with an RRP of £6.50.  Tyrrells festive sharing bags will be available at an RRP of £2.29 for 150g  Hand Cooked Crisps and £2.50 for 125g sharing bags of Veg Crisps.