Communities are important to us

KP Snacks has factories and offices in eight locations across the UK. We are proud to support many charities and projects that make a difference in our local communities, as well supporting a number of good causes at national level.

We also aim to inspire and encourage people to get active through cricket. Our Everyone In programme, borne of our partnership with The Hundred, has seen get-active challenges, bat and ball giveaways and a roadshow around the UK encouraging people to give cricket a try.


Our corporate charity, Grocery Aid

We’re a corporate supporter of our industry charity, GroceryAid.  Many KP colleagues participate in GroceryAid fundraising and we’ve been awarded their Gold Award for four years running.

Working with charities and community groups

We donate one paid day of leave a year as a ‘Community Hero Day,’ so KP colleagues can volunteer with a local organisation of their choice.  Despite the challenges of COVID, our people have completed many local projects recently, including for Stoke on Trent Pride, Sickle Cell and Young Stroke Survivors, Scout Groups, PACT house, Willow Burn Hospice, Riding for the Disabled, Wexham Park Hospital, Thames Valley Adventure Playground and a toy appeal for Glow, a charity that supports people facing relationship abuse.

Brand initiatives

KP Nuts is a supporter of mens’ health charity, Movember.  Most recently we partnered with Queen of Drag, The Vivienne, to remind people to check their testicles regularly.

During the pandemic, we sold 2 million special edition packs of Tyrrells crisps and donated £50,000 to the Licenced Trade Charity, as part of an initiative to help local pubs and on-trade businesses recover from the COVID pandemic through financial hardship support and mental health.