Archive - KP Snacks

_{18/03/2019

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Pom Bear,

McCoy's,

Corporate news}
KP SNACKS DRIVES IMPULSE PURCHASES WITH THREE NEW PRICE-MARKED PACKS
Wheat Crunchies and McCoy’s Muchos enter the £1 PMP arena, whilst POM-BEAR launch a new 2 for £1 format
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_{21/01/2019

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McCoy's}
McCoy’s brings the fiesta to the snacking market with biggest-ever NPD launch
McCoy’s, the UK’s number one ridged crisp, is continuing its mission of delivering full-on flavour with the launch of new McCoy’s Muchos; a distinctive crescent-shaped folded tortilla crisp, in three feisty Mexican flavours.
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_{23/11/2018

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McCoy's}
McCoy’s named ‘Brand of the Year’
KP’s flagship brand, McCoy’s, saw off a stellar range of competitors (including Walkers Max Strong) to be crowned Crisps & Snacks Brand of the Year at the prestigious Asian Trader Awards, attended by over 1000 independent retailers in London this week (20 November).
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_{03/09/2018

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McCoy's}
McCoy’s Chips back on TV
The ‘Chip Shop experience’ crisp returns to TV for the second time this year
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_{12/03/2018

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McCoy's}
McCoy’s launches first ever radio campaign
This week, McCoy’s - the UK’s number one ridged crisp – has launched its first radio campaign, featuring the voice of McCoy’s TV mascot ‘Flavour’. More shock-jock than drive-time-smoothie, we hear him prank-dial the unprepared nation with one message - Eat McCoy’s, because Flavour calls! He’s not convenient, he’s not considerate, but you can’t deny his persistence. 
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_{25/02/2018

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McCoy's}
McCoy’s Chips return to TV
The lovechild of the chip and the crisp returns to TV in a £1.5m campaign.
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_{15/01/2018

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McCoy's}
‘Win Gold’ with McCoy’s to win £10,000
McCoy’s has relaunched its ‘Win Gold’ campaign for 2018, offering a prize of £10,000 to lucky snackers who find one of five gold crisps hidden in packets of McCoy’s.
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_{27/04/2017

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McCoy's}
McCoy’s Chips on TV
McCoy’s is bursting back on to TV screens with a bold new adaptation of its ‘When Flavour Calls’ creative.
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_{16/01/2017

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McCoy's}
Introducing Chip Shop Curry Sauce flavour
McCoy’s has spiced up its successful Chips range with the addition of Chip Shop Curry Sauce flavour.
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_{19/09/2016

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McCoy's}
McCoy’s flavour calls.. with another new TV ad
McCoy's has rolled out another advertisement in it's 'When Flavour Calls' campaign for McCoy's Thick Cut crisps...
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