New campaign to drive awareness and trial of ‘Better for You’ brand

Available in £1PMP format from March 1st

Campaign kicks off on February 15th with £2M McCoy’s Fire Pit investment

- Hand cooked crisps supported across channels
- Veg Crisps and Nut Medley range also feature for the first time

KP Snacks announces the launch of its KP Nuts partnership with men’s health charity Movember for the second year running.

● McCoy’s launch tasty flavour, Hot Mexican Chilli in PMP format
● popchips and Penn State enter the £1 PMP market

● New on pack promotion gives consumers the chance to win ten premium prizes
● Available in stores from September until November 30th

KP LAUNCHES ITS OWN PALM OIL FREE DELICIOUS PEANUT BUTTER RANGE

Tyrrells new limited-edition packs raise money for British Pubs

● Campaign helps retailers retain business and continue to grow Crisps, Snacks and Nuts (CSN) sales with £40,000 prize fund
● KP Snacks helps GroceryAid drive awareness of the support available to Convenience Retailers










